Independent fashion-traceability specialists, since 2022
The EU Digital Product Passport is coming. Find out where you stand.
Independent training, assessments, and advisory for fashion and textile brands preparing for the DPP and evolving sustainability regulations.
5-minute assessment · free DPP Solution Priorities · no card details required
How we can help
Where are you on your DPP journey?
New to DPP?
Start with structured training — from a €40 starter toolkit to our comprehensive 10-module masterclass. Build the knowledge your team needs before making technology or investment decisions.
Explore coursesNeed to assess your position?
Find out exactly where your organisation stands — on DPP readiness or on the defensibility of your sustainability claims. Our paid assessments deliver a personalised report with specific gaps and prioritised actions.
Ready for implementation support?
From a verification-based readiness audit to a full 90-day implementation strategy and ongoing advisory. Hands-on consulting, no vendor ties.
See consulting packagesNot sure where to start?
Take our free 5-minute DPP assessment.
It evaluates your maturity level, identifies your priority areas, and points you to the right next step — whether that's training, an assessment, or consulting.
Start the free assessmentMore from the Academy
Circular Fashion — Systems, Design & Impact
Two live interactive sessions with Bettina Hobson, exploring why circularity often fails in practice and where designers and brands really have leverage.
Learn moreDPP Starter Toolkit for Fashion & Textiles
Readiness check, supplier data template, and quick action plan, plus a 30-day roadmap to get started.
Get the toolkitEach course stands on its own. Start wherever your team needs it most.
Beyond the DPP
Build once, comply many times.
The data infrastructure required for the Digital Product Passport doesn't only serve one regulation. The same product specifications, supplier traceability, and evidence frameworks underpin the Empowering Consumers Directive's substantiation rules, the Corporate Sustainability Due Diligence Directive's supply-chain visibility expectations, and the Extended Producer Responsibility schemes' end-of-life reporting. Treating the DPP as a foundation rather than as a single compliance task is what turns a regulatory cost into operational leverage.
A long term commitment
Why GO TRACE?
Fashion-specific since 2022
Not generic ESG. We specialise in textiles, apparel, and footwear: that’s all we do.
At the table where standards are written
Our founder participates as Observer in UN/CEFACT’s DPP and circularity work-streams.
Independent, no vendor ties
We don’t sell software. Our course includes a vendor-neutral registry of DPP service providers, because choosing the right tools matters, and we have no stake in which one you pick.
Built for the regulation era
We started when traceability was voluntary. Now it’s becoming law, and we’re ready.
“Such a rigorous and thoughtful programme. It gave me exactly the structure and clarity I was looking for!”
“Digital Product Passports do not replace due diligence but rather act as structured containers for the necessary data to support it.”
From Voluntary to Mandatory.
When we launched GO TRACE, traceability in fashion was a choice, a way for forward-thinking brands to differentiate themselves and build trust with conscious consumers.
That era is ending.
The EU’s Ecodesign for Sustainable Products Regulation (ESPR) is now in force, introducing the Digital Product Passport as a future mandatory requirement for products sold in Europe. Textiles is a priority sector. In the coming years, every garment will need to carry verified data about its materials, origins, environmental impact, and end-of-life options.
What we championed is becoming law. And we’re here to help you prepare. Read our full explainer on the EU DPP timeline →
See how we can helpA team that shapes our thinking
Advisory Board
Six international experts across sustainability, supply chain, environmental engineering, law, research, and fashion industry practice.
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Alexandra Pelka ESG & Sustainability Consultant · UNECE expert since 2019
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Bettina Hobson Supply Chain Leader · Certified SSCP & ISCEA Course Content Creator
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Inés Renobales Fernández Sustainability Specialist · 7 years at Inditex
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Medina Imsirovic Writer & Former Legal Adviser · Vogue Germany, Fashion Changers
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Natasha Mahezabin Environmental Engineer · ITC & UNESCAP
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Sofía García Torres PhD Researcher & Lecturer · Deusto Business School